IRO.

I admit it, I am a major IRO fan, and these spring/summer '12 campaign photos are making me love them even more. I can't decide which outfit I love more, they are both so flawless. Great styling right there. The coolness factor is off the charts with these looks. I love the blue sequin jacket paired with an otherwise all white outfit. On another note, Magdalena Frackowiak just looks ridiculously and effortlessly cool either way.


Photo Credit: Claudia Knoepfel and Stefan Indlekofer
Model: Magdalena Frackowiak
Images Courtesy of IRO.

(Feel free to click on the designer's name mentioned in this post to shop the latest collection via ShopBop.)